ISBN: 9781578519491

Got Game: How the Gamer Generation Is Reshaping Business Forever

by John C. Beck; Mitchell Wade

★★★☆☆3.23 avg rating

128 ratings byGoodreads

Publisher: Harvard Business Review Press, 2004-10-01

Edition: Hardcover

Language: English

Prices INCLUDE standard shipping to United States

Change shipping destination/currency

Shipping prices may be approximate. Verify cost before checkout.

About the book

Got Game reveals the profound impact that the "gamer generation" (already bigger than the baby boom) will have on the future of business. While games have made this group dramatically different in terms of their attitudes, expectations, and abilities, the potential of this generation has scarcely been noticed in most organizations. But managers won't be able to ignore gamers for long. Comprised of millions of rising professionals in the U.S. alone, the gamer generation will ultimately dominate the workforce - and they are already changing the rules of business.
Beck and Wade dispel common myths about gamers and reveal them as committed, team-oriented professionals who play to win. They offer specific strategies today's managers can use to bridge the generation gap and unleash gamers' hidden potential.

Our site contains affiliate links. When you buy through our links, we earn a commission.

Revise search New search

All NewFrom: $8.87 UsedFrom: $5.00

1 - 50 of 57

$5.00Includes shipping: $0.00

Used